Big Horn Golfer

Increased Revenue by 229% in 60 Days

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Big Horn Golfer

Project Deliverables

About the company

Big Horn Golfer is an eCommerce brand based in the US that sells Golfing and Hunting gear/equipment.

Case Study

How We Increased Big Horn Golfer’s Revenue by 229% in 30 Days.

If you are struggling to reliably increase your revenue and not running split tests as frequently as you would like (or at all), this is a case study for you.


Bighorn Golfer, a company specializing in the sale of hunting gear, golf gear, electric scooters, and golf simulators, faced challenges with inconsistent revenue growth. Recognizing the need to address these issues, they sought the expertise of our team to revamp their approach and achieve sustainable growth.


To tackle the challenges faced by Bighorn Golfer, our team initiated the process with a brand discovery session and a comprehensive competitive analysis. With Black Friday approaching, we strategically revamped their homepage and key product pages, leveraging various research techniques such as user survey testing, exit intent surveys, and customer research. Additionally, we carefully evaluated competitor feedback and reverse-engineered it to enhance Bighorn Golfer's website's value proposition, making it more compelling and distinctive in the market.


The results of our strategic interventions were nothing short of impressive. Bighorn Golfer witnessed a substantial surge in revenue, soaring from approximately 25,000 to 86,000 in a single month. This remarkable performance included the best-ever revenue generated in a day, occurring three times within that month alone, signifying an astonishing near 250% increase month-on-month. The impact of these results was profound, and both our team and the client were deeply gratified by the tangible success achieved.


The transformative impact of our strategic initiatives on Bighorn Golfer's revenue growth was evident, with a remarkable surge in performance and revenue. The substantial increase in revenue, particularly during Black Friday, underscored the effectiveness of the revamped approach and the strategic enhancements made to the company's online presence. The success story of Bighorn Golfer serves as a testament to the power of data-driven strategies and targeted interventions in achieving tangible business growth.

Type of work:
Liquid, Intelligems, HotJar, Figma
Big Horn Golfer
Our Approach

Our Process For The Client

Step Labs illustration

We start with data

Before we begin working on improving your brand’s website, we must first understand where it’s going wrong.

We look at quantitative and qualitative sources of data to identify leaks in your funnel and then form a hypothesis on how to improve them.

We spot problems

We keep an ongoing list of findings from multiple different sources of data. This allows us to interconnect findings and gain deeper insights on your website behaviour and customers.

Step Labs illustration
Step Labs illustration

Create a customised revenue growth roadmap

Fail to plan, plan to fail! We believe scaling from multi 6 to multi 7 figures is a simply a process.

But this looks different for everyone. So we create a specialised revenue growth roadmap focussed on 15 key areas of growth opportunity.

We A/B Test

Testing allows us to take the guesswork out of growth. Our average win rate is 80%. But even in the losses, we see those as losses-avoided and learn from them.

Step Labs illustration

Results from the project

Reflecting on Our Phenomenal Web Development & Design Feats


increase in Revenue in 60 Days


Average Order Value target hit in under 60 days


increase in Revenue month-on-month

Our Team

Members of team that worked on this

Matthew Attalah

The only person who hasn't got a uni degree on the team

Victor Chukwudolue
Head of CRO

The fastest, tallest, strongest, smartest & best looking on the team

Rabby Fazly

The problem solver


Our Customers Really Love Us, See For Yourself

Had a really positive experience working with Step Labs. They went above and beyond to provide customizations to meet my wishlist, shared great insights on how to improve my site speed, and worked incredibly fast. I really appreciated the team working late nights/early mornings to accommodate my PST timezone from the UK - that meant so much! I liked having a slack channel with them for ease of communication and felt like they have a great grasp on site development/design. would definitely recommend!

Michelle Razavi
Michelle Razavi


Step labs have been a pleasure to work with from collaborating with our U/X designer on wireframes to implementing our web build and tech stack that will help create a seamless experience for our members. Nothing has been too hard an ask and their solutions have been creative and without friction whilst helping us understand capabilities behind different approaches. Would recommend 11/10

Ed Morrison
Ed Morrison

Roots Allotments

Pleasure working with you on this - thanks to you and all the team on the hard work (and perseverance) that’s gone into it. We’ve felt in good hands since day 1 and everyone I’ve shown the site to has had glowing feedback!

TJ Lee
TJ Lee

Vagabond Digital

Step Labs was absolutely amazing to work with! Matthew and his team made the process smooth from start to finish, and I couldn't be happier with the result. They completely nailed what I was looking for, and I am already planning on working with them again for the next project. It's a huge relief for me to have finally found a go-to agency that I can really trust and partner with to develop top tier web projects. I was impressed by the attention to detail, the transparency throughout the project, their professional recommendations to improve things, and the extra steps they took to make this website top notch, and their speedy turnaround. They were truly a treat to work with, I highly recommend Step Labs to anyone in need of their services.

Melanie Dudor
Melanie Dudor

Mello Design Co

The only agency that are actually good at what they do!

Andreina Landis
Andreina Landis


I just have to say that working with you guys was absolutely fantastic! I can honestly say that it was the best experience I’ve ever had working with a developer/agency. Your team made everything crystal-clear, and the entire process was smooth as butter. You truly went above and beyond, explaining everything in detail - which was incredibly helpful. Compared to my past experiences with other agencies, I must say, you guys definitely exceeded my expectations. And kudos to the Loom video! It was super helpful in navigating the changes that were made. Thanks a bunch, and I can’t wait to work with you again!


Obro Labs

I just want to say thank you so much for all your hard work, time and effort, website looks great, very happy with it and excited to start scaling and get the brand out to people now.

It was my first time understanding the building of a website with shopify and I didn’t realise the ins and outs of the platform when we started working together, so appreciate your time for all changes on top (I now know for next time).

I wish you guys all the luck with future projects :)

Siobhan Alexandria
Siobhan Alexandria


A massive shoutout to the incredibly talented team for their hard work and dedication in bringing this vision to life. They've been partners every step of the way, ensuring that the new website reflects the true essence of FixFinder and the exceptional solutions we offer to our valued clients.

Matthew Chambers
Matthew Chambers


I have to say - I am loving these improvements - you guys are doing an amazing job!!!! THANK YOU STEP LABS!!!!

Tom Sanderson
Tom Sanderson


From day 1 of our engagement with the Step Labs team, they were committed to bringing our ideas to life within a short period of time.

Their strategy process was comprehensive and multi-faceted; Step Labs facilitated several engaging and valuable workshops with key members of our team to understand our direction of travel and ambitions.

Matt and the Step Labs team are extremely talented and understand all the UX and UI principles to design a high-quality website that looks amazing and flows to ensure the best user experience.

We've been impressed with Step Labs attention to detail and meticulous nature throughout the process. They listened to what we wanted and have suggested ideas and features to push creative boundaries. Working with Step Labs has been a pleasure.

Lewis Baxter
Lewis Baxter


Working with Step Labs was a pleasure and the end result has far exceeded my expectation. His work was always completed in good time and to a high standard, and super clear communication along the way. Our site is vastly improved, has had great feedback from visitors and finally does our brand justice. Thanks Matt & team.

Sam Winsbury
Sam Winsbury


At every stage of our project, the Step Labs team delivered.

They worked with us to formulate a clear and precise roadmap for how we were going to fix our Shopify store, which had been causing us problems for a long time. They established a clear timeline which was stuck to all throughout the process. The team constantly kept us in the loop, regularly updating us on their progress.

Matthew and his team worked tirelessly to get our website up to scratch, and in the end were able to give our site a complete overhaul, massively upgrading our interface, improving user experience and drastically decreasing the load time which had been driving so many potential customers away. As a result, our revenue skyrocketed.

Step Labs were an absolute joy to work with, and I would gladly recommend their services to anyone in need of a website upgrade.

Hannah Nicholas
Hannah Nicholas


From beginning to end Step Labs not only grasped the vision and projection of Checkmates but helped create a product that encapsulated the story behind the brand too.

I wanted to work with a team who listened to our ideas and took them to the next level. Step labs did not disappoint, creating designs that went above and beyond all expectations. Matthew and his team became involved in many different areas within our startup including; UI and UX design, website design, pitch deck formatting and strategy.

All of which was done on deadline to the highest of standards. I couldn’t recommend Matthew and his team at Step Labs enough.

Leah Zabari
Leah Zabari

My Checkmates

Working with Step Labs was a very smooth process. Their team helped us to better define our place amogst our competitors with some great workshops.

These not only helped our perception of our website, but also our plans for the future of our brand. Beyond that, when it came to design and development, the team excelled.

They were very thorough throughout the design stage and extraordinarily quick to get development underway and finished.

We now have a beautiful website that not only looks good but is also strong in user experience and conversions.

Quinn Lovero
Quinn Lovero


Having worked with Step Labs on several occasions, one thing becomes overwhelmingly clear: they have boundless desire and will to help clients achieve their absolute best, and the results they achieve can truly help a nascent company, startup, or platform in delivering what is needed.

Their work rate is incomparable and you really will be getting a service that will outcompete any potential alternatives.

Bruno Kaapa
Bruno Kaapa

Whitestar Group


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Matthew Attalah
Victor Chukwudolue
Rabby Fazly

Contact us

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