A/B Tests from Step Labs
Take a peek behind the curtains of our work. Here are some of the actual hypotheses, thinking and results behind A/B tests we've ran for our clients
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Dive into our informative and engaging blog posts to stay informed on the latest trends in the Webflow & Shopify world as well on actionable tips to make your website work for you.
Reducing Cart Abandonment: Proven Strategies for Direct-to-Consumer Brands
In the world of direct-to-consumer (DTC) brands, combating cart abandonment isn't just about wishful thinking—it's about implementing proven strategies that keep customers engaged until checkout. This article unveils effective tactics tailored for DTC brands, ensuring a seamless shopping experience and minimizing the frustrating trend of abandoned carts, ultimately leading to increased sales and customer satisfaction.
Exploring Voice Search Optimization for DTC Ecommerce: Strategies for Success
Explore the world of Voice Search Optimization for direct-to-consumer (DTC) e-commerce and uncover strategies crafted for success. Delve into innovative approaches to adapt your online store for voice search, enhancing visibility and accessibility to tap into the growing trend of voice-enabled shopping experiences.
Conducting Heatmap Analysis for Ecommerce User Behavior: Insights for Conversion Optimization
Harness the power of Heatmap Analysis to understand e-commerce user behavior and gain insights for conversion optimization. Discover valuable data-driven strategies to enhance user experience, optimize website performance, and drive higher conversion rates, propelling your online business towards success.