A/B Tests | Step Labs

Want to calculate how much extra monthly revenue you're missing out on? Calculate here.

A/B Tests from Step Labs

Take a peek behind the curtains of our work. Here are some of the actual hypotheses, thinking and results behind A/B tests we've ran for our clients

PDP CTA test

Hypothesis: Adding-to-cart instead of directly going to checkout will reduce visitor frustration & increase revenue

+6.03% RPV

+8.24 CVR

+$30,924.00 Est Revenue Lift

+5.61% PPV

View Case Study

Home Circle Testimonials

Hypothesis: Showing more social proof, in a video format, will increase the trust in the brand and consequently revenue

+$55,782.00 Est Revenue Lift

+13.84 RPV

+8.7 CVR

+4.72% AOV

View Case Study

Home Hero Product Image

Hypothesis: Showing what the product looks like on the hero will lead to more visitors understanding the product and therefore increase revenue.

+$61,470.00 Est Revenue Lift

+7.19% RPV

+5.7% CVR

+1.4% AOV

View Case Study

Worked with dozens of 7-8 figure e-commerce brands:

BLOG

Stay up to date with our blog

Dive into our informative and engaging blog posts to stay informed on the latest trends in the Webflow & Shopify world as well on actionable tips to make your website work for you.

Customer Complaints and Resolution: Strategies to Enhance Client Relations

Customers

10 Min Read

Customer Complaints and Resolution: Strategies to Enhance Client Relations

Customer Complaints and Resolution: Strategies to Enhance Client Relations" emphasizes the significance of addressing customer complaints effectively to foster loyalty and trust. It highlights the importance of understanding the root causes of complaints, employing effective communication strategies, leveraging technology for automation, and continuously improving operational responses. By prioritizing proactive customer service practices and enhancing product quality, businesses can reduce complaints, cultivate supportive customer communities, and drive long-term growth.

Research

12 Min Read

User Research, Product Development Insights, and Customer Feedback: Unlocking Consumer-Driven Innovation

Discover how user research and customer feedback drive consumer-centric innovation. Learn the importance of understanding user needs, refining features, and strategic planning for successful product development and market positioning.

Shopify

11 Min Read

Shopify Email Marketing Essentials: Boost Sales with Proven Strategies and Tips

Unlock the power of email marketing for your Shopify store with targeted campaigns that boost sales and nurture customer loyalty. Learn to build a strong subscriber list, create engaging content, and utilize automation to enhance your email strategy and drive long-term growth.

Explore Our Blog